Who is this course for?

The Level 4 Digital Product Manager programme would be best suited to individuals working on the product lifecycle for new digital products as part of their organisation’s digital transformation.

Level

Digital Product Manager is a Level 4 Apprenticeship.

Duration

16 months total, including EPA.

Funding

£16,000

Overview

The Firebrand Level 4 Digital Product Manager (L4DPM) Apprenticeship leads the industry in training apprentices to implement a diverse set of technical, procedural, and physical skills. This comprehensive training equips them to proficiently drive and manage digital products throughout their complete lifecycle.

The apprenticeship starts by immersing the apprentice in a deep understanding of Product Management. They explore an array of digital Product Management skills, techniques, and approaches.

Following this, they delve into mastering Data Visualisation techniques using Excel and adopting the Six Sigma methodology tailored for business processes. This robust training enables the apprentice to effectively support the entire lifecycle of digital products within the organisation. 

This comprehensive training is a gateway for apprentices to excel in the management of digital products, positioning them as valuable assets capable of navigating and enhancing the lifecycle of these products within any organisation.

Prerequisites

Learners will need to be in a suitable role in order to study on this programme, but our team will assess that for you.

They’ll also need at least one of the following: 

  • A minimum of 5 GCSEs
  • A passing score on a BKSB assessment
  • Level 2 qualification in a relevant subject (ideally STEM/Digital)

Curriculum

  • 3 months: Apprentices will grasp various stakeholder management approaches, implementing effective problem-solving strategies. They'll analyse both internal and external markets, identifying opportunities while applying diverse product development techniques. This includes a comprehensive understanding of product marketing and concepts essential for successful product promotion in the market.
  • 6 months: Apprentices will deepen their knowledge, understanding, and application of diverse product management techniques and methods. They'll become adept at Agile, Waterfall, Lean, DevOps, and Hybrid methodologies, selecting the most suitable approach based on the product, market dynamics, and organisational culture.
  • 9 months: Apprentices will gain insight into process improvement principles and tools. They'll actively contribute to enhancing organizational efficiency by identifying and mitigating process inefficiencies. Using methodologies such as DMAIC (Define, Measure, Analyse, Improve, Control), they'll play a key role in driving improvements within the organisation.
  • 12 months: Apprentices will evolve into capable leaders, proficiently steering digital products through their complete lifecycle. Equipped with modern and cutting-edge technology, they'll integrate data analysis into their approach, acquiring a holistic view of IT's organisational and industry wide usage. This comprehensive skill set ensures they are well-prepared to navigate the complexities of the digital product landscape.

End Point Assessment

All Apprenticeships end with the End Point Assessment (EPA). This is completed by a third party, the End Point Assessment Organisation (EPAO).

The EPA evaluates all the work completed through the duration of the Apprenticeship.

For the Level 4 Digital Product Manager Apprenticeship, the EPA consists of a professional discussion underpinned by a portfolio of evidence created by the apprentice throughout their programme, as well as workplace observation. If needed, functional skills in Maths and English will be undertaken by your apprentice whilst they’re on programme with us.

The apprentice will only enter the EPA Gateway once the employer is content that the apprentice is working at or above the occupational standard. In making this decision, the in-work mentor may take advice from Firebrand, but the decision must ultimately be made by them.

EPAO determines when all other Gateway requirements have been met, and the EPA period will only commence once the EPAO has confirmed this.

The EPA assessment period in Gateway can be anything from 4 weeks to 6 months.

For more information, check out our EPA Fact Sheet.

Qualifications

Upon successful completion of the programme, you'll have the opportunity to gain the following qualifications: