Microsoft Design and Deliver Powerful Customer Experiences with Dynamics 365 Customer Insights (MB-280T03)

This accelerated Microsoft Design and Deliver Powerful Customer Experiences with Dynamics 365 Customer Insights (MB-280T03) course helps organizations deliver exceptional experiences personalized to every customer. In this course, students will learn how to work with key features of Customer Insights – Data and Customer Insights – Journeys.

First, you will learn about the business value of using a customer data platform. They will ingest data into Customer Insights – Data, create unified customer profiles, and create segments to help target specific audiences.

You will also learn to build impactful and personal experiences using Customer Insights – Journeys. They will create marketing assets like emails and text messages and deliver them via segment- and trigger-based journeys. This course is part of a four-course series (MB-280T01-T04) aligning to the MB-280 certification exam.

Through Firebrand’s Lecture | Lab | Review method, you’ll get certified faster than traditional training and access official courseware, learn from certified instructors, and train in a distraction-free environment.

This course is ideal for IT or Marketing professionals who want to learn how to leverage Dynamics 365 Customer Insights for their organizations.

Module 1: Work with real time features in Dynamics 365 Customer Insights – Journeys Module

• Create emails in Dynamics 365 Customer Insights – Journeys
• Create text messages and push notifications in Dynamics 365 Customer Insights – Journeys
• Create forms in Dynamics 365 Customer Insights – Journeys
• Manage consent in Dynamics 365 Customer Insights – Journeys
• Build journeys with Dynamics 365 Customer Insights – Journeys
• Manage leads and scoring in Dynamics 365 Customer Insights – Journeys
• Extend real-time marketing capabilities within Dynamics 365 Customer Insights – Journeys

Module 2: Unlock customer intent with Dynamics 365 Customer Insights – Data

• Get started with Dynamics 365 Customer Insights – Data 
  Ingest data into Customer Insights – Data
• Create a unified customer profile in Dynamics 365 Customer Insights – Data
• Work with Dynamics 365 Customer Insights – Data
• Data enrichment in Dynamics 365 Customer Insights – Data
• Predictions in Dynamics 365 Customer Insights – Data
• Manage external connections with Customer Insights – Data
• Configure and administer Customer Insights – Data
• Gain insight to your customer with Dynamics 365 Customer Insights – Data

This course does not have an exam.

Before attending this accelerated course, you should have:

• Basic Marketing principles
• Be familiar with the Dynamics 365 customer experience suite, including Dynamics 365 Sales and Dynamics 365 Customer Insights
• Have basic model-driven application configuration experience

Your accelerated course includes:

• Accommodation *
• Meals, unlimited snacks, beverages, tea and coffee *
• On-site exams **
• Exam vouchers **
• Practice tests **
• Certification Guarantee ***
• Courseware
• Up to 12 hours of instructor-led training each day
• 24-hour lab access
• Digital courseware **

* For residential training only. Accommodation is included from the night before the course starts. This doesn't apply to online courses.
** Some exceptions apply. Please refer to the Exam Track or speak with our experts.
*** Pass the first time or train again for free as many times as it takes, unlimited for 1 year. Just pay for accommodation, exams, and incidental costs.

Seven reasons why you should sit your course with Firebrand Training

• Two training options. Choose between residential classroom-based and online courses
• You'll be certified fast. With us, you’ll be trained in record time
• Our course is all-inclusive. A one-off fee covers all course materials, exams**, accommodation* and meals*. No hidden extras.
• Pass the first time or train again for free. This is our guarantee. We’re confident you’ll pass your course the first time. But if not, come back within a year and only pay for accommodation, exams and incidental costs
• You’ll learn more. A day with a traditional training provider generally runs from 9am–5pm, with a nice long break for lunch. With Firebrand, you’ll get at least 12 hours/day of quality learning time with your instructor
• You’ll learn faster. Chances are, you’ll have a different learning style to those around you. We combine visual, auditory and tactile styles to deliver the material in a way that ensures you will learn faster and more easily
• You’ll be studying with the best. We’ve been named in the Training Industry’s “Top 20 IT Training Companies of the Year” every year since 2010. As well as winning many more awards, we’ve trained and certified over 135,000 professionals

*For residential training only. Doesn't apply for online courses
**Some exceptions apply. Please refer to the Exam Track or speak with our experts

Are you ready for the course? 

Get access to free practice tests for your course  Free Practice Test